Pocketable style This ultra-slim and stylish IXUS fit easily into your bag or pocket and features a flexible 28mm wide 8x optical zoom lens with 16x ZoomPlus, so wherever you go you can easily capture every moment, near or far, in superb quality photos and movies. Keep shooting for longer with Eco Mode, which reduces battery consumption.

Immediate HD movies Making great movies is fun and easy. With one touch of a button, you can effortlessly shoot great HD movies (720p) in MP4 format. Experience the creative versatility of shooting movies using the optical zoom and still enjoy superb, sharp results.

Point and shoot simplicity Just point and shoot to capture fantastic photos or movies with one touch of the Auto Button, which allows Smart Auto to take control and choose the perfect camera settings for you. Enjoy easy viewing and sharing with friends using the 6.8 cm (2.7”) LCD screen.

Creative play Play with your creativity using a range of Creative Filters. Re-create the distortion of a fish-eye lens, make scenes in stills or movies look like miniature scale models and much more. Capture the stunning detail in everyday subjects using 1 cm Macro to get right up close.